An inclusive digital space to connect artists, art spaces and art events
An inclusive digital space to connect artists, art spaces and art events
An inclusive digital space to connect artists, art spaces and art events
Social Innovation
Social Innovation
Social Innovation
Arts
Arts
Arts
Marketplace
Marketplace
Marketplace
C2C
C2C
C2C
Android
Android
Android
iOS
iOS
iOS
Negotiating relationships of work in the arts is notoriously inaccessible, and often leads to exclusion of artists and creatives from diverse backgrounds.
I helped design an Android and iOS app that allows creatives of diverse backgrounds to showcase their artwork, find fairer opportunities, build networks, and trade informally.
Negotiating relationships of work in the arts is notoriously inaccessible, and often leads to exclusion of artists and creatives from diverse backgrounds.
I helped design an Android and iOS app that allows creatives of diverse backgrounds to showcase their artwork, find fairer opportunities, build networks, and trade informally.
Negotiating relationships of work in the arts is notoriously inaccessible, and often leads to exclusion of artists and creatives from diverse backgrounds.
I helped design an Android and iOS app that allows creatives of diverse backgrounds to showcase their artwork, find fairer opportunities, build networks, and trade informally.
TIMELINE
Apr 2023 - Jan 2024
TEAM
3 Founders
4 Engineers
1 UI Designer
1 Design Intern
WHAT I DID
I an extensive UX and UI audit of the existing app, leading to a comprehensive redesign.
I got to run experiments with different onboarding flows to establish which onboarding journey best balanced the business's need for audience segmentation and the user's desire for simple, quick onboarding.
I worked on existing and new features to improve the user experience such as sharing projects in customisable formats, building networks, peer-to-peer communications, facilitating informal trade, and finding work opportunities.
I facilitated and conducted customer research and usability testing, including overseeing a black-box beta launch for 35 selected individuals in the arts, informing the product's iterations for a public launch.
I an extensive UX and UI audit of the existing app, leading to a comprehensive redesign.
I got to run experiments with different onboarding flows to establish which journey best balanced the business's need for audience segmentation and the user's desire for simple, quick onboarding.
I worked on existing and new features to improve the user experience such as sharing projects in customisable formats, building networks, peer-to-peer communications, facilitating informal trade, and finding work opportunities.
I facilitated and conducted customer research and usability testing, including overseeing a black-box beta launch for 35 selected individuals in the arts, informing the product's iterations for a public launch.
